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Rogers Daytime – How do you Show up Online?

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Often we hear people talk about the online world as a mysterious place that they are utilizing for themselves and their businesses, but perhaps not the best that they should or could be. Showing up online is critical. It is the very first place that someone that is...

For Women, Breaking the Rules can be the Key to Success

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This past Sunday was International Women’s Day. In the Durham Region, the past two work weeks were filled with celebrations, including the Whitby Chamber of Commerce’s Connect.Women event. On Tuesday, March 10 I had the pleasure of attending a networking breakfast...

Is your Marketing STICKy?

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Last Thursday afternoon, I attended a workshop on the foundational elements of marketing presented by Andrea Kennedy at CORE21, in Oshawa. Through intent interest, questions and comments, it was clear the audience was engaged and walked away with a list of actionable...

Do Employees and Social Media Mix?

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Many employers are grappling with the question – should I ask employees to use personal platforms for promoting the business. At Spread Your Word Marketing Group, we believe that if you have employees who have bought in to the culture of the organization, and...

Social Media and the Wedding Industry on Rogers Daytime

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Did you get a chance to see Spread Your Word Marketing Group’s Andrea Kennedy on Rogers Daytime this past week? If you missed it, take a look and learn how social media has changed from cutting edge to mainstream and how it has changed the wedding industry. Do...