by Amy Breedon
When you go on a trip, typically you use GPS to ensure that you get to where you want to go in a relatively uncomplicated manner. You don’t just strike out without any idea of where you’re going or how you’ll get there. The same thing should be done when you...
by Amy Breedon
Many people who own small businesses, especially home businesses, don’t realize that you can still market your business offline and not just online. There are many ways to market your business offline that are very effective. Try Unconventional Marketing...
by Amy Breedon
Your business can be a brick and mortar store and still find benefits in being online and mobile-friendly. Any advantage you can build in your industry can help you grow your company. Choosing to create a mobile-friendly website will not only help your company in the...
by Amy Breedon
Your content marketing plan should ensure that every piece of content you put out accomplishes a goal. You want to improve customer experiences by educating and informing them. You also want to use content to establish trust and build credibility. Well-planned content...
by Amy Breedon
Today, marketing really is all about online content. It doesn’t matter what type of business you have, marketing online is going to be more lucrative than marketing offline. Most people don’t run to the phone book anymore when looking for a business. Instead, they...